Behind the Brand: Smart is Beautiful with 4 All Humanity

We are celebrating the Million Woman March with one of our favorite stories about an amazing woman owned and run brand whose mission is to empower women through beautiful fair trade and organic fashion. #GirlBoss(es)

Started by a wife and husband team, 4 All Humanity combines an eye for fashion with a love of all things global. Working with mainly women artisans in Guatemala 4 All Humanity is able to connect them to the global market and provide technical design assistance to help their artisans and co-ops grow!

At 4 All Humanity, the artisans are at the heart of the brand. Receiving a fair, livable wage empowers artisans to hone their craft, use their hands and change their lives. Thanks to Fair Trade principles, their artisans are able to earn more than what they would at another job in their community. This extra income enables them to put their children in school, buy food, and improve their neighborhoods.

4 All Humanity only partners with cooperatives and ministries who ensure that the artisans are growing, learning and benefiting from their craft. Read more about the stories from the infographics below and shop the collection here:

                                                         Smart is beautiful!