Gwyneth Paltrow Says Female Ecopreneurs Couldn't Be More Different


If you frequent Row + Rue, you've probably realized that we show lots of love to celebs who use their star-power for good. In the past, we've given shout outs to  Blake Lively for Preserve, Jessica Alba for Honest Company, Reese Witherspoon for Draper James, and Gwyneth Paltrow for Goop. 

Clearly all of these women are taking their own routes in attempt to make the world a better place, and, according to Gwyneth, they shouldn't be compared just because they are in the 'lifestyle' space. In an interview with Time this month, Gwyneth described these comparisons as 'misogynistic' stating:

I wonder if George Clooney would be asked about Puff Daddy’s ancillary liquor line. I’m fascinated how the media in particular are so confounded by entrepreneurial women doing something outside of their box...People are grasping at straws to tie us together and I get it, because it makes a good story, but I’m slightly offended by this sort of generalization that happens with myself and Jessica and Reese and Blake.

When asked how to change the narrative - how to separate herself from other female celeb entrepreneurs - Gwyneth essentially said good, old fashioned hard work. The point the media is failing to acknowledge is that all of these women are juggling so much and doing so well at it. Of the four mentioned, they are all mothers, all full time actresses, all entrepreneurs AND using their business for social good. 

You just keep going in hopes the story becomes not people pitting women against each other, which is not founded in truth. There’s no competition. None of us think we’re in each other’s space. I don’t know how you do it! You just get to f—ing work! 

The Moral of the Story: Think twice before criticizing eco-actress-entreprenuer-moms, and they are changing the way we live.